Leapswitch Networks is seeking a high-caliber Brand Marketing Specialist to spearhead the market entry of CloudPe. This is a strategic role for a candidate who understands that "brand" is not just a logo, but a conversion engine. You will be responsible for building the visual identity, website structure, and event pipeline that establishes CloudPe as a market leader.
Key Responsibilities:
- Brand Identity & Pitch Decks: Design the brand narrative and visual identity for CloudPe.
- You will own the creation of high-impact Pitch Decks that translate complex cloud features into a compelling business case for CTOs and decision-makers.
- Website UX & Strategy: Define the architecture of the CloudPe website. You must decide the strategic placement of sections (Hero, Features, Social Proof, Comparison Tables, CTA placement) to maximize visitor-to-lead conversion.
- Lifecycle Event Management: Manage the full lifecycle of events. This includes Pre-event buzz (PR/Social), On-site branding/engagement, and Post-event conversion tactics to ensure a high ROI.
- LinkedIn & PR Leadership: Build a high-authority presence on LinkedIn. Coordinate PR activities and media mentions to ensure CloudPe is recognized as an innovator in the cloud space.
- Creative Content & Scheduling: Use Canva and Figma to create consistent, high-taste marketing assets. Manage the content calendar using professional scheduling tools to ensure a constant brand presence.
- Project Management: Maintain total organizational control over marketing launches and event timelines using Notion, Trello, or Asana.
Qualifications & Skills:
- Must-Have Cloud Experience: Direct experience marketing Cloud, SaaS, or IT infrastructure products.
- Brand & Visual Taste: A proven portfolio showing high-end visual design and clear, persuasive professional writing.
- Achievement-Driven: A track record of turning brand activities (events/PR) into measurable conversions or user growth.
- Tool Expertise: Proficiency in Notion/Trello/Asana, Canva/Figma (Basics), and LinkedIn/Content Scheduling tools.
Budget : 7 LPA