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Job title: Content Strategist
Experience: 3-4 Years
Location: Pune
Role Overview:
Leapswitch Networks is looking for a skilled Content Strategist with expertise in cloud computing and technical content creation. You will strategize, plan, and execute compelling content tailored for multiple platforms including social media, LinkedIn, Reddit, our website, guest blogs, newsletters, and press releases.
Key Responsibilities:
- Develop and implement content strategies for CloudPe across various digital channels.
- Create and manage engaging technical content related to cloud hosting, infrastructure solutions,and industry trends.
- Craft tailored content optimized for different platforms: Social Media (Instagram, Twitter,Facebook), LinkedIn professional posts, Reddit community engagement, and website blogs/articles.
- Produce press releases and manage distribution strategies to amplify brand awareness.
- Coordinate guest blog posts to enhance external visibility and authority.
- Collaborate with internal teams (marketing, technical) to ensure consistent messaging and brand voice.
- Analyze content performance metrics to refine and optimize future content initiatives.
Required Skills:
- Proven experience (4+ years) in technical writing, specifically within cloud hosting, IT infrastructure, or SaaS industry.
- Demonstrable expertise in content planning for diverse digital channels.
- Strong proficiency in keyword research tools and SEO practices.
- Exceptional writing, editing, and communication skills.
- Ability to distill complex technical concepts into clear, compelling narratives for different audiences.
- Strategic thinker capable of planning and executing cohesive content campaigns.